Shame that clicking the link takes me off Jerboa into web browser.
I think the best way to promote is to announce, but not to make any assumptions about whether yours, or a competing sub of the same topic, is the one that is to take off with popularity.
I think subs of similar topics should merge until communities get large enough to desire a topical split.
I will say we desperately need an r/cricket alike before the Ashes starts. Was rather hoping not to have to take matters into my own hands - but if I understand your intention, your sub is more about playing, right?
Edit: just found c/cricket on lemmy.ml and lemmy.world, but maybe a UK-oriented one wouldn’t be a terrible idea…?
everyone for themselves! post it everywhere! get the most subs. win!